Target Impression Share Now On Microsoft
In 2018 Google released impression share bidding and now Microsoft have followed suit. Whilst impression is not the most popular bidding strategy, it does have its place in a marketing campaign. However, before we dive into its uses – what exactly is impression...
Broadplace Announced as Finalists for the Surrey Business Awards
Broadplace have been shortlisted for two awards in this year’s prestigious Surrey Business Awards! Broadplace are currently finalists for both Innovation of the Year for the Campaignhero application and Company of the Year as a result of our written submissions and...
Top 5 Facebook Creative Best Practices
When it comes to advertising everyone has their own opinions on what is more valuable. From data to targeting, to optimization to creative – every marketer will have an opinion on what’s more important based on their experience. The real truth is that every...
Broadplace Completes the Twilight Run for The Fountain Centre
A team of our runners took to the Blackbushe Airstrip in Camberley earlier this month for the annual Twilight Run. Running in support of the Fountain Centre, a charity providing essential work helping those affected by the impact of cancer, we are proud to have beaten...
How To Grow Revenue With Smart Shopping Campaigns
If you’re reading this, then it’s likely that you’ve probably used or are using Google Shopping campaigns to drive online sales. But when it comes to Smart Shopping, you might not be sure where to start, or you aren’t seeing the benefits that you were promised. Using...
Broadplace at the UK Agency Awards
It was great to attend this year’s UK Agency Awards ceremony in Marble Arch, London. While the team did extremely well to be nominated for a number of awards across several categories, we were unlucky to miss out on the trophies on this occasion. The team had a great...
How To Analyse Your Competitors’ Content Strategy
An effective blog strategy is a key strategic tool in the growth of your website. It is fundamental to driving engagement with your target audience, answering questions they have, and educating them on relevant topics. But that isn’t the only benefit. If you do all of...
Broadplace Shortlisted in 5 Categories in the 2021 UK Agency Awards
Fantastic news this month with Broadplace being shortlisted with five entries across three categories in this year’s UK Agency Awards. Recognised this year are Account Managers Lewis Dennett and Erin Hobson within the Rising Stars shortlist, our work with AbayaButh...
