Broadplace Recognised for Remote Working Initiative of the Year
In recognition of how Broadplace have worked to keep their company culture alive during the challenges of lockdown, we have been shortlisted for Remote Working Initiative of the Year by the Company Culture Awards. Key to our submission gaining this recognition was how...
Broad Match Modifier Update: 5 Steps To Prepare For It
Google has announced that it is phasing out Broad Match Modifier (BMM) match type. With a large number of accounts using BMMs this could have a huge impact on your account.Don’t get caught out and get prepared with our 5 steps below. First of all, let’s start with a...
Broadplace Shortlisted for Five UK Biddable Media Awards
Fantastic news this month with Broadplace shortlisted for no less than 5 UK Biddable Media Awards! Successful categories include Best Use of Facebook / Instagram Ads for the Good Food Network – Local Campaign of the Year for Sandown Group UK – and three Rising Star...
8 Ways To Find Content Ideas For Your Blog
Unless you’re one of those people who’s brain goes at 100 miles a minute, then you’ve probably struggled to come up with content ideas for your blog at some point. Don’t worry, it’s not uncommon to feel like that. Especially if...
Evergreen Content: What is it and how to create it?
If you’ve ever sat in a meeting with a bunch of marketers you’ve probably heard them say something like… “How do we make it evergreen?” It’s kind of the content marketers equivalent of “can you make this go viral?” But what exactly is evergreen content and how do you...
301 Redirects In Salesforce – How To Add Them
As far as Ecommerce platforms go, Salesforce Commerce Cloud is a pretty popular one. According to Builtwith, it is the 7th most popular platform in the top 10k sites in their Enterprise category. At time of writing, it won 234 sites from Magento, 70 from Oracle and 35...
3 Key Tips For Improving Your Campaign Landing Pages
The first page a potential customer lands on makes or breaks the whole experience of your website. Get it right, you’re onto a winner. Get it wrong and that customer is lost. You invest a lot in digital marketing campaigns, but that would all go to waste with a...
7 Steps For Creating Your First Marketing Plan
There is nothing scarier than a blank page. Except, maybe a blank page that you need to turn into a marketing plan. Knowing where to start can be pretty daunting. There are so many moving parts that you need to pull together when creating your first marketing plan....
