7 Steps For Creating Your First Marketing Plan

7 Steps For Creating Your First Marketing Plan

There is nothing scarier than a blank page. Except, maybe a blank page that you need to turn into a marketing plan.  Knowing where to start can be pretty daunting. There are so many moving parts that you need to pull together when creating your first marketing plan....
6 Reasons Your Google Shopping Ads Aren’t Showing

6 Reasons Your Google Shopping Ads Aren’t Showing

Your Google Shopping Ads aren’t appearing in search results, and you’re not reporting any impressions in your Google Ads account. Every hour of down time could be costing you revenue. You’re frantically typing “Why aren’t my shopping ads showing in Google?” and...
What to expect from Peak in 2020

What to expect from Peak in 2020

The question that all online retailers are asking is, what will the impact of COVID be on peak trading this year and what exactly can we expect from the busiest months of the retail calendar? With the help of Agency Development Manager Susie Gorman, we’ll look...
Preparing Your PPC Campaigns For Black Friday

Preparing Your PPC Campaigns For Black Friday

Black Friday is when we all get very excited about crazy bargains and mega sales, but the day started so much earlier than you’d think. The day after Thanksgiving (the last Thursday in November) has long been considered the unofficial beginning of the Christmas...
Preparing for the Q4 Shopping Spree

Preparing for the Q4 Shopping Spree

Google Shopping Best Practices, Tips and Tricks Q4 is fast approaching, so it’s time to review those best practices for Google Shopping! We have some tips and best practices that we hope will help you kick start optimising your shopping campaigns to achieve the best...

What is Shopping Feed Optimisation?

What are Shopping Ads? If you are a retailer, you can use shopping campaigns and ads to promote your online business. Shopping ads feature detailed information about specific products that a business sells. There are three types of shopping ads. ‘Product’...
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