In today’s annoyingly fast-paced and ever evolving digital landscape, where search engines are super-smart and social media reigns supreme, paid marketing is an absolute must if you’re a dental practice looking to stand out amidst fierce competition. When done right,...
In today’s digital world, online businesses strive to make data-driven decisions to optimize their advertising strategies. Facebook, being one of the most popular advertising platforms, offers various tools to help you track and measure the effectiveness of your...
Doing SEO on a SaaS website is hard. Like really, really hard. The niches they operate in typically have intense competition for low search volume terms that are part of a sales funnel that is complex and often quite long. As a result, many SaaS businesses often turn...
Every great digital PR campaign starts with a brainstorm. In fact, you don’t need a brainstorm to be able to work that out. Successful digital PR campaigns take great planning, great thought and one free-flowing, creative brainstorming session. In between the great...
You might have heard it mentioned in passing? You may even have had your manager ask you about? So what is Microsoft Clarity and what exactly does it do? Microsoft Clarity is a web analytics tool designed by Microsoft to gain valuable insights into your website...