The Vuyani Safari Lodge is an all-inclusive luxury South African safari lodge, located near Kruger National Park. They have been advertising independently on Google AdWords since June 2010 but brought SMB Partner Broadplace on board in order to improve their ROI on Google Adwords.
Managing Director of The Vuyani Safari Lodge
‘Some things that sound simple have a huge effect. Retargeting is one of those things. Its simplicity and impact make it an extremely powerful tool for our business. It has made a very tangible difference to our enquiry levels, and it has helped our marketing partners increase their booking volumes too.’
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