The Works
Overview
Broadplace has worked with The Works since 2014 to provide a performance focused Paid Search and SEO solution.
Our Multi-Channel PPC approach delivered 104% growth in revenue & improved ROI by 66%
104%
Increase in Revenue
across Google Ads, Microsoft and Facebook.
66%
Increase in ROI
improved efficiency on all major ad channels.
88%
Increase in Store Visits
driving increased footfall into the 500 stores in the UK
The Challenge
The Work’s annual objective was to increase revenue whilst maintaining efficiencies. The target was to generate a 30% increase in revenue year on year whilst maintaining ROI.
The Broadplace Approach
Broadplace helped The Works reach a wide audience across Google, Facebook, and Microsoft by using categorisation, prioritisation, and automation to manage their large inventory and meet ROI goals, ensuring full coverage across the customer journey while adapting to seasonal and demand changes.
The Results
Broadplace’s work exceeded everyone’s expectations. The agency achieved 104% revenue increase.
The return on investment improved by 66%. And whilst online visits are increasing by over a third, the impacts on their offline business improved too, with footfall to stores and store visits increasing by 88%.
Client Testimonials
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