Broadplace, Google, Google Shopping, PPC

Online Retail Ads – When to Save And When To Spend This Christmas

  We have been putting together a useful and practical gift for online retailers this Festive Season, whether you’re one of our customers or not. The key Retail Christmas Dates will help you to work out when you need to up your advertising spend and when to cut back to get the most out of your budget. This infographic is packed full of facts and statistics about the most important shopping days over the next few months. This is a great tool for helping you see where you can save some budget in quieter times in order to boost ad spend on key dates. Feel free to download this and distribute amongst your staff for them to get to grips with the newer retail phenomenons – Manic Monday and Super Saturday for instance. This is especially important for new staff or bank staff brought on to deal with the Christmas rush. Here at Broadplace, our Google-qualified account managers are well versed in all things retail. Our sales team can also provide a free consultation on how you compare to your closest competitors and where you can get ahead. Check out the stats for each shopping event in the run up to Christmas. Click here to download Retail Christmas Countdown 2015 – Key Dates & Stats as a printable PDF. Retail Christmas Countdown We hope you found this infographic helpful. Our team are always on hand to answer questions about how best to manage your ad spend and where to save and where to splurge. Even if you’ve never done a Google AdWords campaign, give the guys a call to talk through what you can achieve and to see what your competitors are up to.