Future Proof Website Mobilegeddon 2
If you didn’t have a mobile-friendly site at the end of April last year, you may want to ensure you have one in the next month or so. That’s because Google will soon be rolling out another algorithm update that has been dubbed “Mobilegeddon 2”, by a handful of people. The reason we’re not panicking too much? Well, the results of Mobilegeddon (the original) were varied and by no means as bad as the media would have had us believe. But… this is yet another indication (if any was needed) that without a mobile-friendly site in the future, you won’t be smiled upon by the Google gods, you will find your keyword rankings going down on mobile and users will give you a higher bounce rate. None of which sounds particularly healthy for any business.