Category: Industry News

NEWS: Moz Comments on Domain Authority 2.0

  • Posted by Emily
  • On March 8, 2019
Recently Moz updated its Domain Authority scoring.   Moz says, “Domain Authority has become the industry standard for measuring the strength of a domain relative to ranking.”   We recently published a guide to Link Building for 2019. In it we describe that DA doesn’t directly affect Google rankings, but can be useful in benchmarking […]

News Round Up: Google Latest

  • Posted by Emily
  • On February 27, 2019
Google’s next chapter for metrics to focus on clarity once ‘average position’ is removed When AdWords was launched, one of the original key metrics was Average Position. However, this has lost its usefulness and will be phased out later this year.   What Does This Mean? While Average Position used to be useful when ads […]

How Small Businesses Can Stand Out This Christmas

  • Posted by Emily
  • On November 26, 2018
Online reviews are one of the best ways of getting to new customers, and the holiday season is no different. For small businesses to contend with the big boys at this time of year, there are still a few ways to do this without breaking the bank. One of these is Google’s newly launched social […]

Holiday Shoppers Are Begging for Your Help This Christmas

  • Posted by Emily
  • On November 19, 2018
‘Help me find you — wherever I am, whenever I want’ That’s what holiday shoppers are asking of retailers at this time of year. Shoppers are inundated with messaging and are looking for brands to cut through the noise and answer the questions they’re asking. Questions such as “brands like” and “stores like” give retailers […]

What You Need To Know – New Google Seller Ratings By Country

  • Posted by Emily
  • On November 16, 2018
You may be aware that back in September, Google announced to advertisers that from October, they would start counting and displaying seller ratings by country. There’s been a bit of a delay, but it’s now happening. What does that mean for you? Well, Seller Ratings are a means of building trust with consumers – they […]

Broadplace Scoops Up Even More Awards!

  • Posted by Emily
  • On October 17, 2018
Broadplace delighted with two major wins at prestigious awards Broadplace managed a double whammy by winning both the Best Performance Marketing Campaign award and also the Rising Star award at the Wirehive1oo  Digital Marketing Awards held in Southampton on Thursday night.   Best Performance Marketing Campaign of the Year 2018 Our work with Mercedes Benz […]

Exclusive Features in the new Google Ads Experience

  • Posted by Henry P
  • On October 5, 2018
From the 11th October, you will be unable to access the old AdWords interface. The new Google Ads has a number of exclusive new features that weren’t available in the previous AdWords. I have compiled a list of the most useful ones to review to help you ensure that your customers’ accounts are using the […]

Broadplace Now A Google CSS Partner

  • Posted by ajay
  • On August 20, 2018
Broadplace has been confirmed as a Google Comparison Shopping Service (CSS) Partner with a shiny new badge. But what does that mean for you? A Bit of Background You’ll be aware of the power of Google Shopping, and you might know about some EU regulations that have deemed that Google has to change the way […]

The Importance of Security on Your Website

  • Posted by Emily
  • On August 1, 2018
This post is not about GDPR, we promise. But it is about web safety. Something you and your clients have a vested interest in – as business owners and consumers. Internet users are more concerned than ever about web encryption, with so much personal information and transactions happening. So it shouldn’t be a surprise that […]

Broadplace Shortlisted For 2 Awards At Google Premier Partner Awards

  • Posted by Tom A
  • On August 16, 2017
Google has shortlisted Broadplace for the Growing Businesses Online and Shopping Innovation Awards at the upcoming EMEA Premier Partner Awards at Google in Dublin. This is Google’s first global Premier Partner awards program. Premier Partners are the highest rank of Google agencies – only the most skilled agencies achieve this level. You can find out […]