On Wednesday 23rd November, a selection of Broadplace clients and their account managers visited the new Google offices in London for a Mobile event. Google invited 20 existing Broadplace customers for a presentation and Q&A session aimed specifically at the growing mobile market.
The Broadplace Google account managers and a specialist from the Google Mobile team led a session talking about the advertising opportunities available as a result of the growth in mobile and effective ways for businesses to exploit these opportunities. The event was very well received by all of the delegates providing very positive feedback. The session has led to a strong focus on mobile strategy from a number of the participants. The event was followed by some drinks, networking and general chatting between clients, Google representatives and Broadplace account managers.
Jim Houlden, Head of Client Accounts at Broadplace commented:
“ This was a great event and our clients really enjoyed it. It was great to have the opportunity to hear about the phenomenal growth in mobile directly from Google and how our clients can harness this vehicle as part of their online activity. A special thanks to Google for their hospitality!”
