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Pay Per Click (PPC), SEO, SMO and Search Engine Marketing Blog by Broadplace

Posts Tagged ‘Adwords Features’

New version of Adwords Editor Available Now

Wednesday, September 15th, 2010

New Version of Google Adwords Editor is available now. Google Adwords Editor has released new version (8.0.1) for Windows and Mac. Adwords Editor’s new release covers main changes regarding Location extensions, It has got collapsible and expandable panels, progress bars for tasks… Check the blog post for more details

Google Display Network and Display Advertising in Google AdWords

Monday, June 21st, 2010

In a few weeks time the AdWords interface would change to accommodate the new changes. In the interface you will notice a change from Content Network to display Network. Google has also launched a new website to provide further information.

Click-to-Call Google Adwords Ads in UK

Wednesday, June 16th, 2010

Its a good news for UK advertisers on Google Adwords. As per Google communication Google has made availble more type of phone numbers eligible to appear in google adwords ads. These numbers are amely those beginning with 0843, 0844, 0845 and 087).

Adwords Campaign Competition Analysis

Saturday, June 12th, 2010

‘Analyze competition’ as termed by Google ; examines the adwords campaign activity over previous two weeks and identifies the categories which are relevant to the products / services that you are advertising on. These categories are as per the search queries and they are matched against Keywords, Ad text and Landing Page text. For every category that the AdWord campaign represents one can see the performance against the average of that category.

Google Adwords Launches New Billing Tab Control

Friday, June 4th, 2010

Google releasing many features on its Google Adwords Interface. In the recent blog post Beta Testing News: Try the new Billing tab to get more control and flexibility

The new interface is being released in U.S. Advertisers and Google will invite eligible advertise to test out the new feature. The Payment method wouldn’t change but there are will be new features which will help advertisers slice and dice as well as more control and flexibility.

Filter to Allow Content Network Ads on Top 1000 Sites

Thursday, May 27th, 2010

Google yesterday launched a filter which will allow the brand campaigners to target to Ad Sense sites among the 1000 largest on the web. The feature helps to reach out to large number of sites but only those which are authentic and has a solid user base. The Top 1000 list is defined by DoubleClick Ad Planner

Adwords Improves View-Through Conversion Reporting

Tuesday, May 25th, 2010

Adwords Improves View-Through Conversion Reporting interface. Allows the option to exclude reporting for view-through conversions that are duplicated across both the Search and Content Networks. Thus search and content can be separated out; Google will de-duplicate if the user has clicked on the search advert.

Google Adds Bid Ideas in Opportunities Tab of Adwords

Sunday, February 14th, 2010

Google has added more functionality to the Opportunities tab with the introduction of bid ideas. Bid ideas, based on bid simulator data. This will help raise or lower bids on specific keywords to improve AdWords ROI.

Click-to-Call Phone Numbers in Local Ads on Mobile Devices

Saturday, February 6th, 2010

Mobile as a device to search is rapidly gaining popularity. The search obsession when we are in front of computer is naturally getting extended to when we are not in front of the computer. (Though for some it may mean that being away from Computer by a few meters too!!! ) Google Mobile app on
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The Basics Behind Adwords New Interface

Thursday, October 15th, 2009

Adwords has been growing like a weed since it was first introduced to the Internet community and it has been one of the most popular programs with advertisers ever since. It is one of the many bits and pieces of Google that is consistently reinventing itself and recently a new interface was released for the
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