There’s nothing more frustrating than hiring a copywriter and getting something back that you just don’t like. Getting content back that isn’t on point and the quality that you’d expect is not only disheartening but also time-consuming. With every round of amends...
Do you have a dream customer who you would like a hundred more of? Have you ever wanted to reach people who fit a certain profile? Well, you can! With Facebook Lookalike Audiences you can reach new people who share some of the key common characteristics of your...
It was great to attend Therfield School alongside a range of businesses from across Surrey to introduce digital marketing to the next generation of young professionals. A big thanks to our attendees, Lewis Dennett, a successful graduate from the apprenticeship...
Microsoft has announced that it is phasing out the Broad Match Modifier (BMM) match type. From August 2021, you will no longer be able to create new BMMs. This has been done in order ‘to simplify keywords and improve your relevancy when reaching customers’ (Microsoft...
Dynamic Search Ads vs. Standard Search Ads, which should you be using? Google’s campaign and ad types are constantly evolving, so it’s no wonder you find yourself asking the question, what’s the difference between dynamic search ads and standard search ads? And which...